by Sam Broady

Star Wars has been releasing a lot of content lately. You can watch it all on Disney Plus. But will you enjoy it? Do you like repetitive spinoffs that keep you attached to the past? Or do you like refreshing stories with new characters and expansive lore? I believe the writers should focus more on originality than formula. This was the great mistake of the Disney purchase in 2012. They continue to show their desperate merchandise intentions through all these films, series, games, and more. But Star Wars isnât the only cash-grab franchise; that term applies to Marvel, Pixar, and the rest of Disney as well.
Letâs start with the sequel trilogy. Whether you enjoy it or not, thereâs no denying its similarity to the original trilogy and its reliance on fan service. Disney didnât plan a storyline, their writing was based on the audienceâs reactions to each installment. For example, the amount of backlash that âThe Last Jediâ received led to a retcon of everything in âThe Rise of Skywalkerâ. Rey is a Palpatine instead of a nobody; Anakinâs lightsaber is fixed; Kylo has his mask back; and Rose is heavily sidelined. Fast forward to season 2 of âThe Mandalorianâ. The first season is its own story, but the next one is a festival of cameos from well-known franchise characters including Cobb Vanth, Bo Katan, Ahsoka Tano, Luke Skywalker, and R2-D2. Then thereâs an animated series entitled âThe Bad Batchâ, a prime example of one cliche after the other. There are some good episodes, but most of them have no stakes and old characters are thrown into the story on occasion to keep us engaged. Next we have âThe Book of Boba Fettâ which is literally living in the past. There are cameos everywhere and Tatooine is an overused location that loves smashing familiar sites in your face. Which is one of the problems with the series âObi-Wan Kenobiâ. Itâs nothing new; it uses shaky cam too often; and itâs the third time weâve seen the protagonist care for a child.
Thereâs a pattern to be noticed here. Disney is relying too much on our familiarity with the franchise in order to get viewers. I think plenty of people would still watch their content if they took a new approach. âThe Mandalorianâ was the first Star Wars series on Disney Plus and it succeeded because itâs a standalone story with a completely different tone. But people donât realize that. The final arc of âThe Clone Warsâ is in the top tier of television. âAndorâ is such a bold take on the lore and it doesnât feel like Star Wars at all. Clearly, Disney isnât always lazy. âRogue Oneâ is a great film that tells its own engaging story without the Skywalkers. âRebelsâ is a fun series with many meaningful moments such as Ahsokaâs duel with Vader and Kenobiâs confrontation with Maul. The point is that Star Wars needs to be more consistent with its quality. One day, itâs the same old content. The next day, itâs the best weâve seen in a long time. The reason Star Wars became popular in the first place is because it was something no one has ever seen before. Itâs an exploratory adventure with memorable characters and iconic imagery that blew everyoneâs minds with the ambition of its filmmaking. Now, they need to continue building off of that.
The other Disney projects have the same issues. The Marvel Cinematic Universe is even more formulaic and I cannot stand how unoriginal the majority of its installments are. Theyâre typical superhero stories with an overuse of poor CGI. Again, not all of them are like that. It mostly applies to Phase 4 and the amount of content released isnât helping. They need more time to craft thoughtful and passionate projects. Pixar isnât necessarily in the same boat, but even their films have a tiring formula at this point. Sure, each installment has its own creative premise and execution. But they all have very similar messages. Whether theyâre about life, family, or friendship.
The moral is that people donât like seeing the same thing over and over. We only pay to do so because we expect something from franchises that we fell in love with. Writers like Dave Filoni, Jon Favreau, and Rian Johnson need to stay in the business because they have bold takes on storytelling in Star Wars. Dave Filoni dove so deep into the lore of the universe; Jon Favreau crafted an original and immersive western story; and Rian Johnson wasnât afraid to take a trilogy into a new direction. I believe techniques like those are whatâs most important.